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October 13, 2007

Peet's Watering Down Coffee?

I have more frequently been having disappointing experiences at Peet's lately. Coffee has on occasion seemed watered down. This morning in Redwood City it was very thin.

In the past there was an occasional problem where they would forget to turn a switch on a machine, and the decaf coffee could be made half-strength. This is because at a certain time of day they start using half as much coffee, because they sell fewer cups. So they put half as much ground coffee in the machine and change a switch that causes half as much water to be used. But if they forget to throw that switch the result is the same amount of water used on half as much coffee! The result is of course half-strength coffee. Sort of like a brown water -- or a Starbucks.

But this is not what has been happening lately. I have good reason to believe that - at least at Redwood City - the manager has started using more water and less coffee ON PURPOSE! So is the corporate management starting to reduce the quality of Peet's coffee, or is this just a local phenomenon in one store?

If the coffee is going to be weak I can go to Starbucks - and at least get wireless.


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